Civic Tourism is about place-making. In fact, I don’t use the term “civic,” because it doesn’t quite fit yet for me. But this whole movement is about place-based tourism. Using tourism as a way to shape, restore and preserve place-based assets.
The personal blog of Reyn Bowman, a Durham NC resident, 40-year veteran of community-destination marketing, an inductee in the Destinations International Hall of Fame and still an explorer in community sense-of-place. Opinions expressed here are those of the author.
Tuesday, April 15, 2008
Civic Tourism 2 - Creating & Marketing Your Somewhere
Civic Tourism is about place-making. In fact, I don’t use the term “civic,” because it doesn’t quite fit yet for me. But this whole movement is about place-based tourism. Using tourism as a way to shape, restore and preserve place-based assets.
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